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You have a meeting with a new client. Why would it be a good idea to share anonymised data (such as conversion rate and cost-per-conversion) from some successful clients in the same industry as this client?

Posted on April 29, 2019 by come4seo_blog

To be so convincing that the client has no choice but to buy, because you know that they enjoy looking at data.
To sound smarter and show the client that you are more knowledgeable than they originally thought.
To make the meeting last longer, so that the client feels even more invested in the solution.
To stimulate dialogue with the client so that they become more excited about your ideas and the potential growth that their business could see.

Right Answer is

To stimulate dialogue with the client so that they become more excited about your ideas and the potential growth that their business could see.

Which reports can show you how website referrals, organic search, and ad campaigns assisted in the conversion process?

Posted on April 29, 2019 by come4seo_blog

Pair metrics and dimensions of different scopes
Create a report with Custom Metrics
Use multiple dimensions together in the same report
Use a Custom Dimension as a primary dimension

Right Answer is

Pair metrics and dimensions of different scopes

Detial Explanation:

By default, the channel labels that you see in Multi-Channel Funnels reports (Paid Search, Organic Search, Social Network, etc.) are defined as part of the MCF Channel Grouping. If you have specific analysis requirements, you may wish to create your own Custom Channel Grouping(s), each with its own set of labels. When you share a Custom Channel Grouping, only the configuration information is shared. Your data remains private. The following channel labels are defined as part of the MCF Channel Grouping and are the labels used by default in your reports. The channel definitions are not case sensitive.

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