- AdWords Linking
- Cross-domain tracking
- Data Import
- Ad Exchange Linking
Right Answer is
- Cross-domain tracking
If you want to track users and sessions across multiple domains, what must you set up?
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Category Archives: Google Analytics Certification Questions
What will happen if a user clears the Analytics cookie from their browser?
- Analytics will set a new browser cookie the next time a browser loads a tracked page
- All of the above
- Analytics will set a new unique ID the next time a browser loads a tracked page
- Analytics will not be able to associate user behavior data with past data collected
Right Answer is
- All of the above
Which report shows users who initiated sessions over 1-day, 7-day, 14-day, and 30-day periods?
- Active Users report
- Users Flow report
- Cohort Analysis report
- User Explorer report
Right answer is
- Active Users report
By default, which of these traffic source dimensions does Google Analytics capture for each user that visits your website?
- Campaign and Medium
- Source, Medium, Campaign, and Ad Content
- Campaign and Ad Content
- Source and Medium
Right Answer is –
- Source and Medium
What is the set of rules that determines how sales and conversions get attributed based on touch-points in the conversion path?
- Channel Groupings
- Multi-Channel Funnels
- Conversion tracking
- Attribution modeling
Right Answer is
- Attribution modeling
Which reports show websites that send traffic to your pages?
- Behavior
- All Traffic
- Geo
- Demographics
Right answer is
- All Traffic
Which tags does Google Analytics recommend to accurately track campaigns?
- Medium, Source, and Campaign
- Campaign, Content, and Term
- Medium, Source, and Content
- Source, Content, and Term
Right Answer is
- Medium, Source, and Campaign
Which campaign parameter is NOT standard in Google Analytics?
- utm_content
- utm_adgroup
- utm_source
- utm_medium
Right answer is
- utm_adgroup
What is a “metric” in Google Analytics?
- The dates in your date range.
- A dimension that can help you analyze site performance.
- A segment of data separated out in a report for comparison.
- The numbers in a data set often paired with dimensions.
Right Answer is
- The numbers in a data set often paired with dimensions.
Which of these could NOT be tracked using Goals in Google Analytics?
- Making a purchase
- Signing up for a newsletter
- Customer’s lifetime value
- Watching a video
Right Answer is
- Customer’s lifetime value