What four parameters can you include with an event hit for reporting?

  • Event, Category, Action, Label
  • Category, Action, Label, Unique Events
  • Category, Action, Label, Total Events
  • Category, Action, Label, Value

Right Answer is

  • Category, Action, Label, Value


Events are user interactions with content that can be tracked independently from a web page or a screen load.An Event has the following components. An Event hit includes a value for each component, and these values are displayed in your reports.

  • Category
  • Action
  • Label (optional, but recommended)
  • Value (optional)

Read more here: https://support.google.com/analytics/answer/1033068

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