Author Archives: come4seo_blog

What feature must be enabled to use Multi-Channel Funnels?

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  • Custom Dimensions
  • Goals or Ecommerce
  • Advertising Features
  • In-page Analytics

Right answer is

  • Goals or Ecommerce





Explanantions:-

In Analytics, conversions and Ecommerce transactions are credited to the last campaign, search, or ad that referred the user when he or she converted. But what role did prior website referrals, searches, and ads play in that conversion? How much time passed between the user’s initial interest and his or her purchase?

For more detials visit at

https://support.google.com/analytics/answer/1191182?hl=en&ref_topic=1191164



To increase the speed at which Google Analytics compiles reports, what action could be taken?

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  • Choose “Faster response” in the sampling pulldown menu
  • Apply an advanced filter to the report
  • Remove any filters on the view
  • Choose “Greater precision” in the sampling pulldown menu

Correct Answer is

  • Choose “Faster response” in the sampling pulldown menu




Explanations

When sampling is in effect, you see a yellow icon next to the report title. Hover over the icon to see the sample size.

Sampling controls: Greater precision or Faster response

For more details visit at

https://support.google.com/analytics/answer/1733979

 

When will Google Analytics be unable to identify sessions from the same user by default?

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  • When the sessions happen in the same browser on the same day
  • When the sessions happen in the same browser on the same device
  • When the sessions happen in different browsers on the same device
  • When the sessions share the same browser cookie

Right Answer is

  • When the sessions happen in different browsers on the same device

Explanation




How would a view filter be configured to include only users from Brazil and Argentina?

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  • Filter 1: exclude all countries except Brazil and Argentina
  • Filter 1: include Brazil or Argentina
  • Filter 1: include Brazil > Filter 2: include Argentina
  • Filter 1: include Argentina > Filter 2: include Brazil

Right Answer is

  • Filter 1: include Brazil or Argentina

Explanation:-

Use filters to limit or modify the data in a view. For example, you can use filters to exclude traffic from particular IP addresses, include only data from specific subdomains or directories, or convert dynamic page URLs to readable text strings.

https://support.google.com/analytics/answer/1033162?hl=en

 




What feature would be used to collect how many times users downloaded a product catalog?

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  • Event Tracking
  • Custom Dimension
  • Calculated Metrics
  • Custom Report

Right Answer is

  • Event Tracking

Explanation:-

Events are user interactions with content that can be measured independently from a web page or a screen load. Downloads, mobile ad clicks, gadgets, Flash elements, AJAX embedded elements, and video plays are all examples of actions you might want to measure as Events.

For more information visit at

https://developers.google.com/analytics/devguides/collection/analyticsjs/events



An advertiser is focused primarily on direct response, as opposed to branding. The advertiser should delete keywords from a search campaign if the keywords

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A)  generate many clicks and conversions
B)  generate many impressions and very few conversions
C)  contain more than two words in the phrase
D)  contain words that are duplicated in a display campaign

Right answer is

B)  generate many impressions and very few conversions


What will happen if a user clears the Analytics cookie from their browser?

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  • Analytics will set a new browser cookie the next time a browser loads a tracked page
  • All of the above
  • Analytics will set a new unique ID the next time a browser loads a tracked page
  • Analytics will not be able to associate user behavior data with past data collected

Right Answer is

  • All of the above